Effective Date: 10/10/2025

Business: Grayson Roofing & Chimney
Address: 436 MacArthur Ave, Garfield, NJ 07026
Phone: (201) 310-7147
Email: [email protected]
Website: https://www.graysonconstructiongroup.com/

1. WHO THIS POLICY COVERS
   This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website, call/text us, email us, or hire us for services in New Jersey. By using our Site or services, you agree to this Policy.

2. WHAT WE COLLECT
   We collect information in three ways: you provide it; we collect it automatically; or we receive it from service providers.

A. Information You Provide
• Identity & Contact: name, phone, email, service address/billing address.
• Project Details: photos/videos of roof/chimney, notes, plans, access instructions.
• Communications: emails, texts (including SMS consent status), call recordings if we notify you.
• Transactional: estimates, invoices, payment amounts and status (we do not store full card numbers).
• Testimonials/Reviews: only with your permission.

B. Information Collected Automatically (Site/Apps)
• Device/Usage: IP address, browser type, pages viewed, time on page, referring/exit pages.
• Cookies/Similar Tech: essential cookies for site operation; optional analytics cookies (see §9).
• Approximate Location: inferred from IP to estimate service coverage (city/region level).

C. Information from Service Providers
• Payment processors (payment verification, fraud checks).
• Scheduling/CRM, email, and SMS platforms (message delivery status, opt-out flags).
• Analytics (aggregated usage metrics).

3. HOW WE USE INFORMATION
   • Estimates & Contracts: to schedule inspections, provide quotes, and perform work.
   • Customer Service: to communicate about appointments, changes, emergencies.
   • Safety & Compliance: permits, code compliance, insurance documentation.
   • Payments & Accounting: invoicing, receipts, bookkeeping, tax reporting.
   • Troubleshooting & Quality: diagnosing issues, improving processes, training.
   • Legal: enforcing terms, preventing fraud, responding to lawful requests.
   • Marketing (limited): sending service updates, seasonal tips, promotions (opt-out anytime).

4. SMS/TEXT, EMAIL, AND CALLS
   • By providing a phone number, you consent to receiving calls and SMS related to your project; carrier rates may apply.
   • You can opt out of SMS at any time by replying STOP; for help reply HELP or contact us.
   • Emails include an unsubscribe link for marketing messages.
   • We may record calls for quality and training only with notice at the start of the call.

5. PHOTOS & JOBSITE MEDIA
   • We document projects with photos/videos for estimating, safety, and warranty records.
   • With your written consent (or unless you opt out before work begins), we may use de-identified before/after photos for marketing. We avoid showing house numbers, family members, or valuables.

6. PAYMENT DATA
   • We use third-party processors for card and ACH payments. We do not store full card numbers or bank login credentials.
   • We retain transaction metadata (amount, date, last4, authorization status) for accounting and legal purposes.

7. WHEN WE SHARE INFORMATION
   We do not sell your personal information. We share only as needed:
   • Service Providers: payments, CRM, SMS/email, analytics, cloud storage, insurers, dumpster rental, material suppliers, permit expediters.
   • Legal/Compliance: to comply with law, respond to lawful requests, protect rights/safety, prevent fraud.
   • Business Transfers: in a merger, acquisition, or asset sale, your data may transfer with appropriate protections.
   • With Your Direction: realtors, insurers, adjusters, or others you ask us to coordinate with.

8. DATA RETENTION
   • Project & Accounting Records: typically retained 7 years (tax/audit/warranty).
   • Warranty/Compliance Records: retained for the warranty term plus a reasonable period.
   • Marketing/Lead Data: removed upon request or after inactivity consistent with our retention schedule.
   • We delete or de-identify data when no longer needed unless law requires longer retention.

9. COOKIES & ANALYTICS
   • Essential cookies keep the Site functioning (cannot be turned off).
   • Analytics cookies help us understand traffic and improve the Site.
   How to control: you can set your browser to block cookies or show cookie prompts; some features may not work without cookies.

10. SECURITY
    We use reasonable administrative, technical, and physical safeguards (encryption in transit, least-privilege access, vendor due diligence). No method is 100% secure; we cannot guarantee absolute security.

11. YOUR CHOICES & RIGHTS
    • Access/Correction/Deletion: email us to request a copy, correction, or deletion of your data, subject to legal/warranty retention.
    • Marketing Opt-Out: unsubscribe links in emails; reply STOP to SMS; or contact us.
    • Photos/Marketing Opt-Out: tell your estimator or email us before work begins.
    • Do Not Track: we do not respond to DNT signals due to industry limitations; use browser settings and cookie controls.

12. STATE PRIVACY NOTICES (U.S.)
    We primarily serve NJ residents. Some state laws (e.g., CA, CO, CT, VA) grant additional rights (access, correction, deletion, portability, appeal).
    • Sales/Sharing: we do not sell personal information and do not share it for cross-context behavioral advertising as defined by applicable laws. If this changes, we will update this Policy and provide opt-out mechanisms.
    • Non-Discrimination: we will not discriminate against you for exercising privacy rights.
    • Verification: we may request information to verify your identity before processing a rights request.
    Submit requests: [email protected] or (201) 310-7147.

13. CHILDREN’S PRIVACY
    Our services and Site are not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn we have, we will delete it.

14. THIRD-PARTY LINKS & SERVICES
    Our Site may link to third-party websites or use embedded tools. We are not responsible for their privacy practices. Review their policies before sharing information.

15. INTERNATIONAL USERS
    Our operations are in the United States. If you access the Site from outside the U.S., your information may be transferred to, stored, and processed in the U.S. where laws may differ from your jurisdiction.

16. CHANGES TO THIS POLICY
    We may update this Policy from time to time. The “Effective Date” shows when it last changed. Material changes will be posted on the Site. Your continued use after changes constitutes acceptance.

17. CONTACT US
    Questions, requests, or complaints about privacy:
    • Email: [email protected]
    • Phone: (201) 310-7147
    • Mail: Privacy, Grayson Roofing & Chimney, 436 MacArthur Ave, Garfield, NJ 07026